'Deadliest Catch' skipper slams Pebble mining project

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The ads, paid for by the Renewable Resources Coalition, an anti-Pebble nonprofit in Anchorage, are already running in some Alaska magazines and are pegged to run on statewide TV later this year.

Eventually, conservation groups hope to target a national audience with the "Deadliest Catch" ads, said Lindsay Bloom, who works for Trout Unlimited, another nonprofit group that opposes Pebble. Bloom, a Bristol Bay commercial fisherman, set up the ad shoot.